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Archive for category: Blog

Business Blind Spots and How to Avoid Them

August 10, 2012August 10, 2012 Blogby Kristy McNett, Managing Owner

We see what we expect to see. It’s a well-documented psychological phenomenon. We have virtual blind spots that are created by our brains when something appears that is not expected. As business leaders, we become so passionately entrenched in our strategic vision that we can fail to see evolving trends. James Kerr writes about Business […]

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Lessons in Leadership from Sally Ride

August 3, 2012August 3, 2012 Blogby Kristy McNett, Managing Owner

What lessons in leadership are left to us by Sally Ride, the first female American astronaut to be launched into space? She died July 23, 2012 at 61 of pancreatic cancer. She was president and CEO of Sally Ride Science, a company she co-founded in 2001 to improve science education for kids, which she called […]

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https://ariadpartners.com/wp-content/uploads/2012/08/Sally-Ride-Lessons-in-Leadership.png 201 168 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2012-08-03 12:54:372023-03-29 03:45:10Lessons in Leadership from Sally Ride

Strategic Story: Off-centered Stuff for Off-centered People

July 31, 2012July 31, 2012 Blogby Kristy McNett, Managing Owner

In reflecting about our Dogfish Head Brewery tour, I was impressed with everything about the company, down to the creative use of fonts on the utility cupboards. To me, it embodies the essence of small business strategy, marketing, branding, and customer experiences. They live their strategic story. It’s not just the beer they produce. It’s […]

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Dogfish Head Brewery: What Happens When You Hire the Right People

July 27, 2012July 27, 2012 Blogby Kristy McNett, Managing Owner

About a week or two before our annual trip to the Delaware seashore, my husband starts getting excited. It’s not just the promise of sand, sun, and the boardwalks. You see, he’s a huge beer aficionado with his particular favorite being Dogfish Head Brewery. Dogfish Head Brewery is based in Milton, DE with a great brewpub very […]

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Leadership and Joe Paterno: “Success with Dishonor”

July 25, 2012July 25, 2012 Blogby Kristy McNett, Managing Owner

What lessons can we learn about leadership and Joe Paterno? I’m a Penn State grad. I was a huge fan of Joe Paterno and had looked at him as someone to emulate. Like so many others who graduated from PSU, the Penn State child sex abuse scandal hit me hard. Jerry Sandusky truly deserves to be […]

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https://ariadpartners.com/wp-content/uploads/2012/07/JoePaterno1.png 308 242 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2012-07-25 19:17:322023-03-29 03:45:11Leadership and Joe Paterno: “Success with Dishonor”

Smart Companies Are Starting to Get Social

July 20, 2012July 20, 2012 Blogby Kristy McNett, Managing Owner

Businesses are just starting to use social media as a key strategy for growth. Some are hesitant, however. I don’t think social business is ever going away, although the tools are rapidly changing. Many small businesses aren’t clear which tactics are best for their company, and how to get the most out of their social […]

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https://ariadpartners.com/wp-content/uploads/2012/07/SocialMediaImportance.png 337 619 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2012-07-20 05:51:122023-03-29 03:45:11Smart Companies Are Starting to Get Social

Bad Leadership: What Small Businesses Can Learn from Microsoft

July 17, 2012July 17, 2012 Blogby Kristy McNett, Managing Owner

Microsoft’s CEO Steve Ballmer seems to be taking the spot of Steve Jobs for bad leadership, but without all the charm and genius-like persona of Steve J. While it’s always easy to take pot shots at the biggies with billions, how are the leadership mistakes of Ballmer relevant to entrepreneurs and small biz leaders? Vanity […]

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https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg 0 0 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2012-07-17 06:18:152023-10-27 10:23:15Bad Leadership: What Small Businesses Can Learn from Microsoft

Can Your Business Growth Rapidly Accelerate?

July 12, 2012July 12, 2012 Blogby Kristy McNett, Managing Owner

What if there were some sort of Miracle-Gro to accelerate your business growth? Recently I came across some statistics, and I was really surprised. It was about athletes. When an athlete starts marking down his or her achievements regularly, his success gets at least 20% greater! No extra trainings, no new equipment… nothing else changes […]

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https://ariadpartners.com/wp-content/uploads/2012/07/Money-Tree11.jpg 344 349 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2012-07-12 11:09:572023-03-29 03:45:11Can Your Business Growth Rapidly Accelerate?

The Risk of Social Media Marketing for Executives

July 9, 2012July 9, 2012 Blogby Kristy McNett, Managing Owner

You’ve more than likely known for some time now that social sites and social networking aren’t just for chit-chatting. Used wisely, they’re a gold mine for businesses: for sales and marketing, as well as for managing customer relationships and company reputation. Like many business leaders, however, it’s confusing to know just how to participate successfully […]

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https://ariadpartners.com/wp-content/uploads/2012/06/SocialMedia.jpg 282 425 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2012-07-09 10:00:002023-03-29 03:45:11The Risk of Social Media Marketing for Executives

Feedback: 4 Tips to Turn Criticisms into Collaborations

June 1, 2012June 1, 2012 Blogby Kristy McNett, Managing Owner

Constructive Criticism for Business Leaders Constructive criticism focuses on what people have done and can do, rather than targeting their character or personality. If people believe their failures result from personal, unchangeable deficits, they lose hope and stop trying. Let them know that setbacks and mistakes result from circumstances they can change. It’s not easy […]

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