Strategy vs. Tactic: Important Differences

I think everything we do in business needs to have a strategy behind it. I notice sometimes people struggle with the difference between strategy and tactic. “Our strategy is to build up an email list through social media and webinars, then drive people to our webpages for web sales.” Those are all tactics, not strategies. […]


Email Etiquette: Do We Need a Few Rules?

Email Etiquette: 5 Tips To Stop Email Overload Information overload is an understatement. I hear complaints every day from clients: people are drowning in email. I’m wondering if there’s any sort of email etiquette for offices to follow. I read somewhere a statistic that the average 17th century Frenchman had as much information stored in […]

Business Entrepreneur

How Is a Rock Star Like a Business Entrepreneur?

It’s funny how you can pick up lessons on leadership and entrepreneurs from all sorts of people, isn’t it? Leadership expert Steve Farber (@stevefarber) sent me this YouTube video of Jay Jay French, founder of the band Twisted Sister. This so-called “glam metal” band started in New Jersey in 1972 and is still performing. Now, […]

Business Growth Perfection BS

Business Growth: Progress not Perfection

Business Growth – Don’t let perfect be the enemy of progress. I like this saying. It’s actually a distortion of Voltaire, who once said, “The best is the enemy of the good.” Do not approach your business growth with the idea of perfection. It’s something that I think every business leader needs to keep in mind. Often, […]


Keystone Habits: How One Little Change Leads to Big Results

Complaining is easy. We’re predisposed to see what’s wrong. Neuroscientists call this the “negativity bias.” When you’re perceptive and have a few miles on your career path, you’re good at spotting the potholes in the road In the work I do as a business growth consultant, I listen to a lot of complaining. It’s my […]

Leading People: When Success Breeds Mediocrity

When it comes to leading people, I am disturbed by complacency. And mediocrity. I don’t know why it surprises me, because it’s so common in business organizations, but it does. What disturbs me most is when complacency comes disguised as success. Here’s what I hear: some business leaders are telling me their business is actually […]


Entrepreneurial DNA: What’s in Your Engine?

Knowing yourself well is truly key when it comes to running a business. You have a lot of choices about where to spend your time, energy and money. If you don’t know your strengths and weaknesses, and don’t plan your business with those in mind, you’ll find yourself spinning more wheels than a stunt driver […]

What Kind of Entrepreneur Are You?

Have you ever wondered why some tasks come easy for you in business, while you’re stumped at others? Curious why a colleague has no problems with something you struggle with? Worse – have you ever felt like you just been handed square pegs? News Flash: Not every person who runs a business is the same. […]

Online Marketing Funnel

Business Mission, Vision, Values, and Purpose: How Do They Differ?

I’m a strong believer in clarity of purpose in just about everything one does, but nowhere is it more essential than for running a business. It’s surprising then, how many entrepreneurs start a business without setting down their mission, values, purpose, and vision. Then again, with all the confusion around what what these terms stand […]

Targeting a Group of People

How to Make Your Business Mission More Engaging

Out of curiosity, last week I posted a question using the LinkedIn Answers tool, to find out what other colleagues’ ideas were for making mission statements more engaging to employees. The responses were immediate. Seems I’m not the only one who’s got ideas on this important issue! The idea came to me after posting the […]