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Blog

Google Wave Search Screen

Google Plus is here. Whatever happened to Google Wave?

July 29, 2011July 29, 2011by Kristy McNett, Managing Owner

Maybe it’s just me, but I find this funny. I’ve been looking at Google Wave, Buzz and Plus, trying to analyze what Google did right and what they did wrong with each application and product launch, what they learned, and how that informed or impacted the successive applications. I noticed that Google’s corporate timeline makes […]

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https://ariadpartners.com/wp-content/uploads/2011/07/Google-Wave-Search-Screen.png 835 1439 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2011-07-29 13:58:002026-03-27 00:28:08Google Plus is here. Whatever happened to Google Wave?
product-launch

How to Use Social Media to Successfully Launch a Product

May 5, 2011May 5, 2011by Kristy McNett, Managing Owner

Social media marketing, as you know, is about building relationships rather than shouting to an audience, about long-term credibility rather than quick, flashy attention-getting stunts. It pays to put long-term effort into your social media presence, but that doesn’t mean you can’t also use it to make a big splash for a special occasion. And […]

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https://ariadpartners.com/wp-content/uploads/2011/05/product-launch.jpg 400 600 Kristy McNett, Managing Owner https://ariadpartners.com/wp-content/uploads/2026/03/logo-AP-1030x385.jpg Kristy McNett, Managing Owner2011-05-05 12:55:002026-03-26 12:21:13How to Use Social Media to Successfully Launch a Product
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