Posts

2 Steps to Calculating Your Annual Leads-to-Revenue Ratio

2 Steps to Calculating Your Annual Leads-to-Revenue Ratio

Do you know how many converting leads you’ll need to meet your revenue goal for the coming year? Lead volume and quality are important metrics for sales and marketing teams. Knowing the raw number of leads you need to produce is crucial. It can help you assess the overall efficiency and effectiveness of your sales […]

leverage-social-media

How to Leverage Social Media to Generate More Business Leads

Do you believe you’re doing everything you can to generate more business leads and grow your brand. Yes, you’re adding posts regularly to your blog, sending out targeted emails and keeping your website high in the rankings. But there’s more to inbound marketing than pitching a gigantic virtual tent and waiting to see who drops by. […]