Free B2B SEO tools

Free SEO Tools Built for B2B Marketers

Six free tools to diagnose your search visibility, optimize your content, and understand how buyers find you — including in AI-powered search. No account or email required.

Instant score

AI-Search Visibility Score

Find out how visible your brand is in AI-powered search. 5 questions, instant score, no email required.

8-point audit

Website SEO Check

Get an instant SEO grade across 8 key areas — speed, mobile, content, conversion, schema, and more.

Live preview

SERP Snippet Optimizer

Preview how your page looks in Google results. Catch truncation issues and improve click-through rate.

CSV export

Bulk Keyword Generator

Generate hundreds of targeted keyword combinations by service, location, and industry. Download as CSV.

A–F grade

SEO Title Tag CTR Grader

Get an instant grade on your title tag with a full factor breakdown and rewrite suggestions to boost click-through rate.

Real-time check

Meta Tag Length Checker

Check your title tag, meta description, and H1 heading length against Google's display limits in real time.

Frequently asked questions
Are these tools really free?
Yes — completely free, no email required, no account needed. Each tool runs entirely in your browser. If you want a deeper analysis or a human expert to review your results, you can request a free SEO audit or schedule a call with our team.
Which tool should I start with?
Start with the Website SEO Health Check if you want a broad picture of where your site stands across eight key areas. Start with the AI-Search Visibility Score if your primary concern is whether AI tools like ChatGPT and Perplexity are surfacing your brand. Start with the SERP Snippet Optimizer if you're already ranking but want to improve click-through rate.
What do I do after using these tools?
Each tool gives you specific, prioritized recommendations. Start with your lowest-scoring area — that's typically where you'll see the fastest improvement. If you want Ariad's team to review your results and build a plan around them, our free SEO audit goes deeper with actual crawl data and keyword analysis.
Do these tools work for B2B SaaS companies?
Yes. All six tools were designed with B2B and SaaS buyers in mind — longer sales cycles, multiple decision-makers, and content that needs to perform in both traditional search and AI-generated answers. The Bulk Keyword Generator in particular lets you specify your industry and buyer type to generate keywords relevant to complex B2B markets.
How is Ariad Partners different from other SEO agencies?
Ariad is a women-owned inbound marketing agency and HubSpot Solutions Partner based in Pennsylvania, specializing in B2B companies with complex sales cycles. We focus on building long-term inbound systems — not one-off tactics — and we measure success by pipeline and revenue, not just traffic.
Want a full SEO strategy — not just tools?
Tools tell you what to fix. Ariad's SEO team helps you build a system that compounds over time — more traffic, better leads, and rankings that hold.